Does your clinic have a logo, some sort of image with your name in a certain font and your preferred colours, all representing your brand?

As Physio First has now launched its new brand, logo and website, and we have recently been discussing branding with delegates on our Ethical and Effective Marketing module as part of the partnership between Painless Practice and Physio First, it seems timely to explore the issues of brand within the world of private physio, and to provide pointers to what you need to consider before, during and after any rebrand in your own clinic, to make the most of the opportunity and avoid the many potential pitfalls. 

Download the full article here.

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