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Talk About The Benefits

Talk About The Benefits

Your patients come to you for the benefits of the treatment you provide, not the actual treatment. Imagine a patient has injured his knee playing golf. He doesn’t come to you because he wants to purchase 6 physio treatments (for example), he comes to your clinic...
Are You a Planner or a Doer?

Are You a Planner or a Doer?

Are you a planner or a doer? Planners As a planner, you might thrive off making lists & plans for what to do. You might find that every time you have a spare moment to work on your practice, you take the opportunity to write a new list. Often, this can mean that...
Make time to work ON your practice

Make time to work ON your practice

As a business owner, it’s so important that you take the time to work ON your business, not just IN it. We know that you are probably aware that in order for your business to be able to achieve the goals you have set for it, you will need to spend time working towards...
Getting your message right

Getting your message right

People buy why you do what you do, not what you do’ Simon Sinek. Getting complete clarity and being able to articulate your ‘why’ can take time and effort, and therefore often gets brushed aside. (A project to look into when you have time…) It...